11 Best Bulk Email Software To Send Mass Email in 2023

Are you looking for bulk email marketing software? If you are a business owner, you must get one of the new-age marketing tools to help you stay in touch with your consumers. Bulk email marketing tools, are used to target a larger audience to market their goods and services. It also helps in gaining the attention of the new potential customer, informing them about the sales, reminders, updates, and newsletters.

Email marketing is the most effective so far with mass email programs. There are several services available to send unlimited bulk emails to customers. We have listed the best software to send mass emails. These will make conducting email marketing campaigns much easier for you.

How Can I Send Bulk Emails?

Emails are one of the fastest ways to reach out to your customers, making bulk mail software, also called Mass Email Software, a much-needed tool by most marketers. Good software would send out bulk emails and offer a combination of tools to reach out to clientele designed to help you effectively. Multiple marketing strategies are used to promote their products or services. You can use bulk email senders to help you send hundreds of emails simultaneously. One-click can save you time using these paid or free services. We have compiled the top 10 best bulk email software to send emails in bulk rather than research individually.

Table of Top 3 Mass Mailing Software

	Brevo Email templates. The convenience of the dashboard. Variety of plans.	Best choice
	SendBlaster Design templates. Easily merge data. Control broadcast speed.	Best choice
	MailChimp Great for small scale business. Easy template editor. Generates analytical reports.	Best choice

List of 11 Best Bulk Email Software (2023 Recommendations)

Here is the curated list of mass emailing software for you to select the one for your use. The bulk email tools are:

1. Brevo

This hassle-free bulk email sender software to send bulk emails is an excellent choice for small businesses. It allows designers to send out bulk emails and offers a template to design the same. This instant mailer sends out automated triggered campaigns that push the brand more. It also has the facility to let the user send out bulk SMS. It gives the user a dashboard with updated information on the number of sent emails, deliverability rate, open rate, and click rate, to name a few. This bulk email software is economical and thus easy on the pocket. Brevo provides Inbox testing and a free plan too. It is available in 6 languages.

Pricing – NA

Free- Unlimited Contacts + 300 emails per day (Monthly)

Lite- Starts at $25 – Upto 100,000 emails + no daily sending limit, email support.

Premium- Starts at $65 – Upto 100,000 emails + no daily sending limit, multi-user access, Facebook 7 retargeting ads, Telephone support.

Enterprise- Price on quote- Custom volume of email, Priority support, and more.

Features-

• Easy to configure.
• Purposeful dashboard.
• Multiple email templates.
• Shows logs and statistics.
• Different price ranges.
• CRM to keep track of everything.

Final Verdict: Brevo

Overall, it offers a whole package – a well-designed dashboard, excellent reports, tools for performing A/B testing, contact management, and more. To be honest, there’s no significant limitation in Brevo compared to other big players in the market.

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2. SendBlaster

SendBlaster has been a popular option for years as the bulk email software. This bulk mail sender software is simple and easy to use. It not only helps send out bulk emails but also sets up campaigns. The beauty of this best mass mailing software is that it caters to all the essential tools required by a business. It is ideal for enterprises that mostly use email to communicate. Some features include secure spam check and effortless transfer of contacts from various formats like Excel, Access, Outlook, etc. It also offers a set of basic templates. If you seek frill-free software to send bulk emails, then SendBlaster is the ideal software. It lets the user personalize emails and add features like unsubscribe links. The tracking feature of this bulk email tool helps keep a tab on the number of people who open the email.

Pricing- $129

Lifetime license – Starts at $129.

Features-

• Categories in templates.
• Effortless campaigning.
• Lifetime use with one license.
• Optional HTML editing mode.
• Different attachment for recipients.

Final Verdict: SendBlaster

SendBlaster is considered to be an ideal bulk email sending software and all credit goes to its capabilities to manage mailing lists and set up email marketing campaigns in a couple of clicks. According to various customer reviews, it’s a great tool for small companies with affordable pricing models.

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3. MailChimp

The list of the best software to send mail in bulk would be incomplete without MailChimp. It has been offering email marketing services since the year 2009. Apart from sending out bulk emails, the software provides tools like A/B testing of campaigns, time-warp function, and contact management. A/B testing on this bulk email sending software allows the user to send out different emails to a group split in two. The email with a higher open rate is sent if the group’s emails get a lower available rate. This bulk email program will allow the user to market their brand effectively. The Time Warp function allows the user to set a specific time to send bulk emails based on the time zone.

Pricing- Start from $9.62

Free-  Upto 2000 contacts Forms and landing pages, website builder, marketing CRM.

Essentials – Starts at $9.62 – Upto 50,000 contacts, custom branding, 24X7 Email, and Chat Support.

Standard – Starts at $14.00 – Upto 100,000 contacts, Customer journey builder, Custom Templates, Dynamic Content, Send Time Optimization.

Premium – Starts at $287.38 – Upto 200,000 contacts, Advanced segmentation, multivariate testing, phone support, comparative reporting.

Features-

• Most work can be done on free software.
• Geo-tracking, social media integration.
• Amazing editing tools.
• Import email templates.
• Easy to sync with other tools.

Final Verdict: MailChimp

Wondering what makes MailChimp the best mass mailing software? Well, there are a lot of advantages that come with MailChimp compared to other options. Its free plan allows users to send up to 10K monthly emails to 2,000 subscribers. Secondly, its in-built CRM, and pay-as-you-go options, give it an extra edge over its competitors.

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4. Thunder Mailer

Thunder Mailer is a popular choice to send out bulk emails. The free bulk mail sender software is easy to understand and operate. It is the go-to software if you are a beginner, even if you don’t have the technical know-how. At the same time, this software to send bulk emails offers a plethora of tools for advanced users. It offers features like sending out personalized emails (the need of the hour in Digital Marketing) and analytical functions that sift unwanted emails and categorize contacts. This software is most suitable for a bulk email blast for all types of businesses.

Pricing- Starts at $69

Features –

• Message editor for mails.
• SMTP server options.
• Email personalization.
• Test and preview emails.

Final Verdict: Thunder Mailer

If we had to rate Thunder Mailer from 10 Stars, we would undoubtedly give it 8.5. It is an incredible solution with solid functions to manage your campaigns and monitor their delivery. It is undoubtedly a perfect option for beginners with minimum technical knowledge. At the same time, it also has a lot to offer to advanced users.

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Also Read: Best Email Apps For Mac To Enhance Mailing Experience

5. AWeber

The list of the best software to send mail in bulk would be incomplete without Aweber. This reasonably priced best software to send bulk emails is suitable if you have an extensive contact list to send emails. The software lets users import contacts from various file types such as xls, xlsx, tsv, CSV, and txt format. The best feature of AWeber is the support that they offer to their clients. While most providers in this category offer only email support, they offer phone, email, and live chat support. Like most in this list, this bulk email sending software provides many templates to its users to create customized emails. It also has much-needed features like an autoresponder and split testing. The mass email software allows easy and useful segmentation of the client database.

Pricing-Starts at $16.50

Free- 500 subscribers. Upto 3000 mails monthly.

Pro – Starts at $16.50 – 500 subscribers, Unlimited emails, and list profiles. List segmentation, Behavioral automation, Email Split testing. 

Features-

• RSS blog to email.
• Third-party integration available.
• Numerous templates.

Final Verdict: AWeber

AWeber is considered a solid email marketing tool and one of the most reliable software to send bulk emails in a few clicks. It offers many features ranging from creating a mailing list, designing newsletters, setting autoresponders, viewing/analyzing statistics related to your email marketing campaigns, and more.

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6. Mad Mimi

If you are on a budget or looking for an easy-to-use platform to start bulk emailing, Mad Mimi is the perfect software to send bulk emails. Mad Mimi’s pricing is divided into four categories, Basic, Pro, Silver, and Gold. Each category has many more options based on the number of email addresses that the user wishes to add. Interestingly, the higher the package, the higher the speed at which emails are sent out. Apart from the usual features, it also allows users to integrate third-party apps such as Google Analytics, Salesforce, Facebook (signup page), Capsule CRM, etc. This feature compensates for the tools not incorporated in this mass email program.

Pricing- Starts at $10 for basic version.

Basic- Starts at $10 – 500 contacts.

Pro – Starts at $42 – 10,000 contacts.

Business – Starts at $199 – 50,000 contacts.

Gold – Starts at $1,049 – 350,000 contacts.

Features-

• Provides storage to save your work.
• Clean Interface.
• Real-time tracking reports.
• Recognizes duplicate contacts and removes them.

Final Verdict: Mad Mimi

Going with Mad Mimi bulk email sending software can never go wrong if you want to fulfill your needs related to creating, sending, and tracking email newsletters from a single dashboard. The mass email software is for people who want to keep their email marketing game as simple and easy-to-manage as possible. It is competitively priced and an ideal option for freelancers and small/medium/large scale organizations.

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7. VerticalResponse

If you require to send bulk emails with images, then Vertical Response is the best bulk mailer software in this category. The software offers advanced editing tools to create attractive emails for clients. The designer can send pre-designed HTML emails as well as use the tools provided by VerticalResponse. The bulk emailing service allows sending out campaigns per the location of an enterprise’s customers.

Pricing- Starts from $11 for basic version

Basic- Starts at $11 – Unlimited mails, automated follow up to contacts, phone, and live chat support.

Pro – Starts at $16 – Analyze and automate campaigns, heat maps, test kits.

Features-

• Easy editing.
• Auto responders.
• Test kit’s inbox preview.
• Landing page builder.
• Customized advanced reporting.

Final Verdict: Vertical Response

What we liked the most about this bulk email sending software is its set of templates that you can choose from or create from scratch according to your preferences. The program makes the task of creating custom Landing Pages for your email campaigns effortless. You can also use advanced email features to send unlimited reports and follow-up emails.

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8. GetResponse

GetResponse is simple and can be considered if your emails do not involve many images. It has many templates to offer to its users. There are four plans, Email, Pro, Max, and Enterprise. Pro Plan and above offer split testing features as well. Email is the basic plan which allows you to send out bulk emails. Apart from bulk emails, GetResponse has worthy features like an analytics tool, autoresponder, e-newsletter template, and split testing. This bulk email marketing software features include landing page creator, webinars, CRM, and 24*7 customer support.

Pricing- Start at $15.58 for basic version

Basic- Start at $15.58 – 1000 contacts. Email marketing, autoresponders, unlimited landing pages, unlimited automation templates.

Plus – Starts at $48.38 – 1000 contacts, 5 workflow Automation builder, webinars, 5 workflow sales funnels, contact scoring, and tagging.

Professional- Starts at $97.58 – 1000 contacts, Unlimited automation builder, paid webinars, unlimited sales funnels.

Features-

• Automated blog digest.
• Autoresponders and automation emails.
• Transactional emails.

Final Verdict: GetResponse

In a nutshell, GetResponse is a wonderful software for sending bulk emails and provides the ability to create custom landing pages. The platform also offers advanced automation and reporting features. They are majorly required when you want to email campaigns based on certain triggers/conditions related to sales, location, and more. If you switch to its higher-tier plans, you can also take advantage of its webinar and in-built CRM.

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9. EmailOctopus

EmailOctopus has integrated Amazon SES transactional email service to send out bulk emails. The services are available at meager rates compared to others in the league. It allows the user to create HTML email templates and sends customized emails to the enterprise’s client list. The Mass email sender can be integrated with WordPress sites. It offers four plans – Shrimp, Tuna, Shark, and Whale. A cost-effective bulk email sending software, with Email Octopus, always stored, you can send emails to 250k email ids.

Pricing- Starts at $24

Starter – Free- 2,500 subscribers. Upto 10,000 mails monthly, Statistics for 30 days, basic support.

Pro – Starts at $24 – 5,000 subscribers, Upto 50,000 mails monthly, Statistics stored always, priority support, control email designs.

Features-

• Get an analytics report.
• Automation is made easy.
• Personalize emails.
• Custom forms.
• Integrate with other applications.

Final Verdict: EmailOctopus

Simple yet powerful are two adjectives that perfectly define what this best mass mailing software is. EmailOctopus is an excellent platform that claims to make email marketing an easy task while providing tons of tools to fulfill your business needs. It provides access to fruitful data and insights according to your segment list so that you can personalize your emails accordingly and send the right messages to the right people.

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10. Moosend

Moosend is one of the best bulk email sender software suitable for beginners. This can be used to personalize emails for customers. Get to grow your business with the email campaigns created on Moosend. The list increases as you grow your email marketing with this mass email software. It helps with email automation and responsive newsletters. The filters, templates and email list segmentation will help you send bulk emails at the same time.

Pricing- Starts at $10 for pro version

Free- Unlimited mails monthly, Reports, and Analytics.

Pro – Starts at $10 – Transactional emails, landing pages, phone support, and SMTP server.

Custom – Price on request, Custom reporting, Accounts manager, onboarding, and migration.

Features-

• List segmentation.
• Data analytics.
• Email editor.
• Track website and user.
• Marketing automation.

Final Verdict: Moosend

Moosend claims to be one of the best mass email software to choose from in 2023, and we agree with this fact. The platform holds the ability to build smart email campaigns that drive positive results. Apart from sending bulk emails, Moosend provides features like A/B testing, Drag & Drop Email Editor, Website/User Tracking & other Advanced reporting tools.

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11. Benchmark Email

Finally, in this top list is Benchmark’s email offers comprehensive email marketing services to its users in this top list. It has both paid and free plans. The software lets you send emails to up to 7,140,000 subscribers, depending upon the plan. It also has an open plan that allows the user to send out 14000 emails to 2000 subscribers. However, each mail would have the Benchmark Email logo at the bottom of every mail in the free plan. Those who do not have an issue with it can avail of this service for free. A web-based service is a good investment for small to medium businesses looking for bulk email sender software.

Pricing- Starts at $13

Free- 250 mails monthly. Lite marketing automation, basic reporting, simple lead generation.

Pro- Starts at $13 – Unlimited emails monthly. Advanced marketing automation, Advanced reporting, Advanced lead generation, Advanced Email marketing.

Features-

• HTML editor.
• RSS email option.
• Automation tools.
• Edit photos.
• Email templates.
• Track your reports.

Final Verdict: Benchmark Email

Benchmark Email is one of the best bulk email sending software designed for expanding your communication reach without investing much time and effort. Using the mass email software, you can quickly build eye-catching emails, use various marketing automation tools to convert subscribers to customers, and more.

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Read more: Simple Yet Effective Tips to Manage Your Emails.

We hope we can help you narrow down the best email-sending software to send mail in bulk according to your business requirement. By availing of one of these mass mailing software, we wish you to build a large client base and increase brand awareness.

We would like to know your views on this post on software to send bulk emails to make it more useful. Your suggestions and comments are welcome in the comment section below. Share the information with your friends and others by sharing the article on social media.

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Frequently Asked Questions:

Q1. What Is A Bulk Email Sender?

Bulk email services or software are used to send emails in large quantities. The mass email sender is often helpful to businesses for promotions and other informative emails to customers.

Q2. Which Is The Best Mass Mailing Software?

When selecting the best, make sure it has value for money. Brevo is the best bulk email software as it has numerous wonderful features. It indulges in email campaigning, Facebook ads, SMS messages, chat, CRM, transactional emails, etc. The user satisfaction with the services this software provides at a low cost compared to others makes it the best.

Q3. How To Improve Email Deliverability?

The critical thing to notice while choosing bulk email software is that d provides a good domain reputation, significantly improving the email delivery system. Otherwise, the email fails to get into the Inbox due to the ISP rejections. Be sure while choosing the best for your business.

Q4. What Is The Estimated Pricing Of Bulk Emailing?

The email services charge monthly, costing you around $300 to $400 on average. Additional costs can spike this price as per the email sent per month. Bulk email software like Brevo also provides free trials, which can help you analyze your comfort with them in that period. Look at the bulk email marketing software list that suits your needs and budget.

Q5. Can I Send Bulk Email With Gmail?

No, you can not send bulk emails using Gmail as it will detect this activity and might block your email ID. Its regular limit to send emails daily is 500 for regular accounts and 2000 for GSuite accounts. Therefore, you must use bulk email services for this work and avoid using Gmail.

Q6. How can I send bulk emails to customers?

If you wish to send bulk emails to your customers, get one of the Mass email senders. Using the software to send bulk emails, you can increase the efficiency of your communication with your customers.

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